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Little you
Somehow weird, somehow cute – who needs a picture of a person if she can have a personalized doll instead? > read more

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Lord of the board
Wanna be the Lord of the Board? The King of the Street? And dead-sure your board is the only one of its kind ... > read more
03.07.2008
Tags: configuratormass customizationsport

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Create your own game
«Another great, personalized widget that's bound to appeal to the MySpace demographic...» Mashable.com > read more
21.04.2008
Tags: cases consumercustomization trends

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Bill Gates promotes configurators
Bill Gates ushered in 2008 with a keynote speech emphasising the importance of front-end usability in making configurators and mass customization work. > read more

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Disentangling Web 2.0 and Mass Customization
Is the marriage of internet and mass customization really such a happy one? > read more
04.01.2008
Tags: mass customization

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Edelwiser - Design your own ski
“Edelwiser - your ski, your design, your community” is the mission statement of Austrian ski-manufacturer Edelwiser. On its website, launched in 2004, users can individually design the surfaces of their skies with the help of a product configurator. > read more

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Innovation in traditional fields
Be honest: Which images come to mind when you hear the words “liquid manure” or “slurry”? I am sure that old farmers working away in the country, entirely ignorant of technology, immediately begin to populate your imagination > read more

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Sweet Seduction: Say it in your own words
Still looking for a special way to propose to your dearest? Or no clue for an extraordinary gift to surprise your best friend or your parents with? Feelings like “I Love you”, “Marry Me” or “Thank you” > read more

F. Piller
Puma cooperates with Italian luxury brand Schedoni
Earlier this week, I was in London for a workshop. As I had some time to spare, I browsed through Harrods which was just opposite my hotel. In the store, I found at least ... > read more

F. Piller
BMW’s Mini Brand Launches Custom Roof Designer Online
Driving a BMW-Mini often is seen as the ultimate expression of individualism. People paying the extra premium for a small, but fun car often select a Mini to express their ... > read more