MCPC 2007, Program Chair

Dr. Frank Piller is one of the leading experts on mass customization, personalization, and open innovation.
He is regarded as acclaimed scientific adviser, frequent corporate speaker and keynote presenter at various conferences. Frank Piller is a chair professor of management at the Technology & Innovation Management Group of RWTH Aachen University in Germany and a founding faculty member of the MIT Smart Customization Group at the Massachusetts Institute of Technology. Furthermore he is chair of The World Congress on Mass Customization and Personalization (MCPC) and founding director of “The International Institute of Mass Customization & Personalization”.

In 1997 Frank Piller published his first book on mass customization, followed by several other books dealing with this topic. Therefore his research focuses of course on the field of mass customization, technology management, and production management as well as value co-creation between businesses and customers and the interface between innovation management, operations management, and marketing. Before 2007, he has been teaching at the MIT Sloan School of Management and TUM Business School. He also supports and consults companies to serve their customers better by using truly customer-centric strategies.

As Frank Piller edited more than 50 books and numerous of journal papers in the fields of mass customization, customer interaction, and CRM he is frequently quoted in The New York Times, Financial Times, The Economist, Business Week and many more. He is also founder of The International Journal on Mass Customization.